I designed the branding concept of this box for high-end carbon fiber bicycle racing components along with the mechanical design of the packaging itself. The thickness of the material is greater than most smaller packaging pieces. This required special consideration in the die-cut design to yield perfect folds and matching joints. As a graphic designer,… Continue reading XRD Racing Carbon Fiber Component Packaging
What are QR codes? Let me clarify before we begin: Take a look at the image to the left. That’s what a QR codes looks like. There are other types of similar codes in use today that look similar, but QR codes are the most used. A user with a smart phone (iPhone, Android, Blackberry… Continue reading QR Code Marketing and Design
Just about every serious business person who’s marketing a product or service must develop a brochure to help sell that product or service. Even if you are not doing the design yourself and hiring somebody to do it, it’s your job to understand all the ins and outs of development. This will ensure that you… Continue reading Brochure Design Ideas – How to Best Accomplish the Design of a Brochure.
Here is a beautiful magazine ad design piece for the biggest craze to hit the mountain biking market in recent years. I’m talking about… 29er Mountain Bikes This ad was released in the May 2011 issue of Mountain Bike Action Magazine. It garnered quite of bit of attention and generated a large number of inquiries.… Continue reading Mountain Bike Action Magazine 29er Hardtail Carbon Fiber MTB Ad
What can I say? Very happy with the turn out of this ad. I wrote more in detail about the design process in my blog post Rush Jobs Make the Day Shorter here. However, one thing I did not mention in the design process post is the location of the ad. When the final printed… Continue reading Road Bike Action Magazine RavX CNC Parts Ad
RavX makes quality cycling accessories and components that rival the world’s best. I’ve put in a lot of time creating high-end designs for them since early 2007. This particular catalog is one of longest and most complicated projects I have worked on. Not only was I in charge of conceptualizing the design, but I also… Continue reading RavX Cycling Products Catalog 2010
Back in 2003, while in Hawaii, I designed the bulletin shells for First Assembly King’s Cathedral & Chapels in Maui. This church has a large number of churches that spread across the Pacific Rim. These bulletins were handed out as a formal way of announcing future events and other news related to the chain of… Continue reading King’s Cathedral & Chapels Bulletin Cover
I produced this promo card for Velauno in 2007 to help promote the sale of surf, kite and windsurf products by Dakine, Bic Surf, Thule, Cabrinha, Best Kiteboarding and Surftech. The cards were printed on thick stock cover, full color on both sides. These were handed out at races, beach events, malls, and also sent… Continue reading Velauno Surfing, Kiteboarding & Windsurfing Promo Card